Opinion
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Apple Breakfast
The M5 is nice but I'm more interested in what's next
While Apple's workmanlike mid-October launches fail to thrill, there's plenty more to come.
Opinion
A love letter to the loss of Launchpad on my Mac
I took advantage of you. Now you're gone, and I'm at a loss.
The Macalope
Tired of ads on your Echo Show? Buy a HomePod
Amazon turns up the volume on ads as its smart speaker strategy flops.
Apple Breakfast
The Apple Watch upgrade cycle is more trick than treat
The continuing success of the Apple Watch shows how good Apple is at selling tiny upgrades.
News Analysis
Apple pokes fun at Windows PCs in 'The Underdogs: BSOD'
Apple released a new ad where a serious Windows error occurs in the middle of a sales promotion.
More Color
Siri changed the world 14 years ago. Can it do it again?
The company has been struggling to make Siri better for more than a decade now, but now the pressure's on.
Macworld Podcast
Podcast: What's going on with the MacBook lineup?
Apple is expected to update the MacBook Pro soon. What can we expect? And is Apple really doing a new, cheap MacBook? All this and more in this episode of the MAcworld Podcast.
Opinion
Siri suddenly has a whole lot of company in being terribly late
It turns out that doing something in AI that's genuinely better is very hard.
Apple Breakfast
I once wanted an Apple smart ring. I wouldn't buy one now
Why launch a new format when the Apple Watch SE is doing such a good job already?
The Macalope
Apple has finally found the solution to iPhone complexity
More models at more price points means fewer tough decisions.
Apple Breakfast
The iPhone 17 reminds me why 'boring' tech is best
Let rich early adopters take the risks. I'll take a standard vanilla phone, please.
News
Apple blasts EU for lack of features, riskier apps on overseas iPhones
Apple has published its view on the EU's Digital Market Act (DMA) legislation, outlining a series of impacts on users.
More Color
Pro today, Air tomorrow: Apple's iPhone lineup is designed to create waves
The first round of iPhone sales won't be the same as the second—and that's how Apple wants it.
The Macalope
Apple's new iPhone 17 is already entering rarified Air
Could more iPhone sales mean less money for Apple? Possibly.
News Analysis
The folding iPhone could be the size of two Airs—that might be too thick
A new rumor claims next year’s folding phone will be ‘two titanium iPhone Airs side-by-side.’ Here's how that compares to other folding phones.
Apple Breakfast
With iPhone Air, Apple is focused on tomorrow rather than today
Tech products need to be useful right now, rather than promising excitement in the future.
The Macalope
iPhone season is the worst time of year
It seems like iPhone sales estimates come earlier and earlier every year.
Apple Breakfast
Apple's cheapest devices are the best ones to get
Forget the iPhone Air and Apple Watch Series 11. Apple's value products are where it's at.
Different Think
The iPhone Air is a stepping stone to something even better
Apple just previewed half of the iPhone Fold—and I can't wait to see the rest of it.
More Color